When it concerns web design in Parramatta New South Wales Australia or anywhere else around the whole world, lots of varying articles have been written about fixing issues with SEO and content marketing. But what of issues that stem from the design of the website? Your business could be badly hurt by a bad user experience. Sometimes, the issue with your website’s user experience boils down to the structure, design, or even hosting of the page. This article discusses the foremost mistakes made when designing websites so you can fix them.
Not mobile-friendly
One huge mistake, if not even the biggest, is a site with a poor mobile experience. If the copy and images aren’t scaled onto mobile screens, when menu options are too tiny to be tapped, and if your website does not load fast, then say goodbye to your visitors. Mobile accessibility is quite crucial for both your user experience and SEO, and you have no excuse to feature a website that is non-responsive.
Too slow
With so many varying website speed tools, such as Google’s Page Speed Insights, out there, you have no excuse to feature a slow-loading site. Google truly favors fast websites that deliver an excellent mobile experience, and web visitors expect such an experience from every single website that they visit. Sometimes, this is a problem with the server on which the site is hosted, and you might have to obtain technical support or run updates. This is where you might need the advice of your web design company in New South Wales Australia. Also, it could be that you have huge video content or images that slow down your page load. Problems within the code of your website can influence speed too. Whatever might be the reason, a slow website is seen to be unprofessional and eventually costs you web visitors.
Not secure
If your website is not hosted securely – if the URLs of its pages begin with http instead of https – this sends warning signals out that you do not desire anybody to receive (particularly if you happen to be any kind of security firm). Google favors secure websites, thus you are instantly missing out on some SEO ranking signals. Google Chrome and other varying browsers also warn users when they are about visiting unsecure websites. If your audience cherish their data and privacy (and who does not?), this warning together with the plethora of other varying search results could drive them away.
Overly minimalist
On the opposite side of potential mistakes made when designing websites, your website might be some kind of information void. A landing page design that is overly minimalist with just a single word and menu item, or a couple of vague words that are meant to be intriguing and mysterious, could end up greatly hurting your business.
In conclusion, when it comes to web design Parramatta in New South Wales Australiaor elsewhere, it can be tempting to try a unique and trending design out, to showcase that your firm has an innovative spirit. But always ensure that you put user experience before all other things. If your futuristic design buries menus in hard-to-find, weird places, particularly on mobile devices, visitors will not bother to even look.